The thrilling peek at the Catching Fire Trailer and news of the TWO-AND-A-HALF minute full trailer premiering at the MTV Movie Awards almost overshadowed a very significant detail: The trailer will be available online at a NEW website after the awards, TheHungerGamesExplorer.com. New website?! What the Finnick?
A closer look at the official press release reveals that the site is a partnership with Internet Explorer. Internet Explorer just partnered with the Webby Awards on their Winners Gallery + Archive in what Forbes calls, "a stunning display that makes use of the best of IE 10′s capabilities and latest Web standards, leveraging technology in a way that is more intuitive and collaborative." Check it out HERE. Maybe we're getting a slick, new, intuitive Hunger Games site! Or maybe it's a lame marketing tie-in. Fingers crossed for slick!! We'll keep you posted.
From the official press release:
SANTA MONICA, CA (April 3, 2013) –MTV announced today that the “2013 MTV Movie Awards” will exclusively debut the never-before-seen official teaser trailer for the long awaited second installment of Lionsgate’s Hunger Games film franchise, “The Hunger Games: Catching Fire,” LIVE on Sunday, April 14 at 9:00 p.m. ET/PT. To celebrate the premiere, the film’s star Liam Hemsworth will officially give the world its first glimpse of the film. The teaser trailer will then be available online at TheHungerGamesExplorer.com, in partnership with Internet Explorer, after it airs on television.